Kelley alum Jesse Coraggio, BS’16, is using his marketing degree as an aspiring musician.
23-year-old Jesse Coraggio has had a passion for music as long as he can remember, learning to play the guitar in fifth grade in Danville, Indiana.
He remembers the moment at the first concert he'd attended, when Brad Paisley came out to the lawn seats to play a couple songs – and looked right at him.
“He [Paisley] said, ‘When I used to go to concerts, at a theater about like this, I never sat any closer than you.’ Right then he looked straight at me, pointed and grinned,” said Coraggio.
As passionate as he was about country music, Coraggio says he decided to major in something else in college. He first enrolled at IUPUI as a biology major, planning to go to med school after undergrad. But it wasn’t more than three weeks later, he decided the med school route wasn’t for him.
Coraggio was accepted into the Kelley School of Business at IUPUI, and he decided to get his degree in marketing. He says he initially had thought he would get into a family business, with plans to take it over shortly after graduating with his undergrad degree, but his pursuit of his passion in music would soon change that. He decided to combine music - and marketing.