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How to pivot your business when crisis strikes

Monday, August 31, 2020

"You can't fix something if you don't know about it." Marcus Agresta, BS'98, President of Piazza Produce

When life throws us lemons, we must make lemonade. And in the words of the President of Piazza Produce, Marcus Agresta, BA'98, "you either sell it, or you smell it." So when his organization's main customer sources shut down, due to COVID-19, he was forced to pivot his business model in order to survive. On this episode, we sit down with Marcus to learn what organizational values he adheres to in order to know how and where to pivot.

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Do you have a question? Looking to get help on a business decision? Know a great guest for our show? Email roipod@iupui.edu so we can help your organization make better business decisions.



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